Author Profiles
Angelina Sunder founded Highland Creatives after a decade of watching smart founders lose deals to brands that were better positioned, not better built.
She works with early to growth-stage fintech and SaaS founders across Hong Kong, Singapore, and beyond on brand strategy, cross-cultural positioning, and the gap between the two.
Her work sits at the intersection of brand, market entry, and growth. Before Highland Creatives, she spent five years as Senior Marketing Manager at Sattva Consulting, working across SaaS, fintech, AI, and hospitality.
Highland Creatives is part of the Sapphire Highland group, Asia-based and globally fluent.
Writing
Angelina writes about brand strategy, cross-cultural marketing, and what founders get wrong about positioning before Series A. All articles are published on the Highland Creatives blog.
Get in touch
For strategy enquiries: hello@highlandcreatives.com





